We are excited to partner with NYC-based bag and luggage company Baboon to the Moon in celebrating the launch of their colorway, Kraft Paper. The Kraft Paper collection was envisioned as a blank canvas, so it was a natural fit for Krink founder Craig Costello to add his style and inspire creativity.
Krink Studio: creative direction, project management, photography, videography, marketing.






About Baboon to the Moon
Baboon to the Moon’s mission is to make the world more colorful. Inspired by those who challenge the status quo and follow their passions, we believe in getting lost and staying curious. That’s why we make technical, colorful bags designed to take you wherever your journey leads—whether it’s across town or around the world. Our logo, The Lost Arrow, is a squiggly line that reminds us to take unexpected and unconventional paths.